PR and Communications Associate
Bitwise Asset Management
Marketing & Communications
New York, NY, USA
Posted on Feb 10, 2025
It’s rare that a new asset class is born. Nevertheless, we’re witnessing exactly that with the rise of crypto. Over just the last few years, crypto has evolved from an embryonic $50B market to a growing $3T+ juggernaut. At Bitwise, we believe that crypto has reached a turning point, and is headed north of $10T over the next few years.
This is an exciting moment for Bitwise as a firm. For seven years, we have established a track record of excellence managing a broad suite of index and active solutions across ETFs, separately managed accounts, private funds, staking solutions, and hedge fund strategies. This year, we crossed $12B in client assets and are growing quickly. Thousands of financial advisors, family offices, and institutional investors partner with Bitwise to understand and access the opportunities in crypto. We are known for providing unparalleled client support through expert research and commentary, a nationwide client team of crypto specialists, and deep access to the crypto ecosystem.
Currently, Bitwise is a close-knit team of 100+ professionals. Think of us as a mix of an asset manager and a tech start-up. We’re backed by some of the most accomplished investors in venture capital and veterans of the financial services world. We love working together, we love what we do, and we’re excited about what’s ahead.
We’re looking for an exceptional individual to join our team and take on important responsibilities to help Bitwise scale. You will report to the Head of Creative and Content Marketing, playing a critical role in a variety of high-impact communications projects across Bitwise. There will be a lot to learn, a huge impact to be had, and some lifelong relationships to be built along the way.
What You Will Do
- You will play a key role shaping and executing Bitwise’s media and communications strategy.
- You will partner with Bitwise’s PR firm to secure and coordinate press opportunities, keeping them apprised of firm initiatives, upcoming content, and key priorities.
- You will help coordinate announcements in the US with our colleagues and PR firms in Europe.
- You will facilitate successful appearances for Bitwise spokespersons, working with Bitwise’s PR firm to schedule media coaching, provide salient talking points, and manage logistics where needed.
- You will draft high-quality press releases (2x-4x/month) highlighting company milestones, product launches, new publications, and other noteworthy developments, collecting input from executives.
- You will regularly draft social posts, emails, and other written content to amplify company news and boost engagement with crypto enthusiasts.
- You will generate new ideas to raise Bitwise brand awareness, whether through new content, events, platforms, media appearances, etc.
- You’ll be a team player, ready to roll up your sleeves and help wherever you can.
Who You Are
- You have a bachelor’s degree or equivalent.
- You are a very strong writer, clear thinker, and proactive worker—exhibiting an aptitude for both strategic thinking and detail-oriented execution.
- You have a strong knowledge of and passion for crypto and familiarity with its media ecosystem—prevailing narratives, top publications, key podcasts, etc. You’re a daily user of Twitter (”X”).
- You have 5+ years of experience in corporate communications and/or journalism, with a keen understanding of storytelling and what makes for a compelling headline.
- You have exceptional time management, organizational, and self-motivation abilities. Your work ethic is a source of pride. You know how to prioritize tasks and to deliver projects on time.
- You’re always looking to improve.
- You’re up for joining a small, fast-growing firm. You have willingness and enthusiasm to learn new topics and be flexible in a rapidly evolving company and space. And you’re excited to go all-in on crypto.
What We Offer
- Compensation: $110-145K Salary
- Equity compensation as a component of all offers
- Health insurance, including dental and vision plans
- Health, Dependent Care and Commuter Flexible Spending Accounts
- Paid Parental Leave
- Life insurance; short- and long-term disability plans
- Company-funded 401(k) plan, no matching required
- Unlimited PTO
- 10 paid company-wide holidays
- Office spaces in San Francisco and New York
- Meals and snacks provided in office
- Paid company cell phone
- Bitwise “Buddy” Program (30-day new-hire success program)
- Annual birthday and anniversary gifts
- Company-wide events including annual holiday party
- Internal Women of Bitwise (WOB) group with fun events
Bitwise is an equal opportunity employer. We are committed to building a team of people with a variety of backgrounds, perspectives, and skills. It is the policy of Bitwise to ensure equal opportunity. All candidates are considered without regard to race, color, religion, national origin, age, sex, sexual orientation, gender identity, marital status, ancestry, physical or mental disability, veteran status, or any other legally protected characteristics.